3 Reasons Wellness Brands Should Be On Pinterest

3 Reasons Wellness Brands Should Be On Pinterest

Were you one of those people who made vision boards before the Internet was at your fingertips?  I was a fan of vision boards, but I used to call them ‘passion collages.’  Which, to be fair, isn’t that inaccurate of a name for what would essentially be what we today create for ourselves with Pinterest. No matter what draws you to use Pinterest, I can guarantee you that the boards and pins you are establishing and sharing all have something in common; Pinterest boards and pins are all filled with things that you desire for your future. Whether you are looking to make a particular recipe for dinner tonight or how to make your curtains, Pinterest is the place for making plans and finding ways to put them into action.  So, it is no surprise that Pinterest is the perfect marketing tool for the wellness community. As of February 2017, 84% of millennial Pinterest users are searching the site for discovering information about health and fitness. And out of that number, the total number of all people using Pinterest for health and fitness related information is 64%. As well, over 5% of all referral traffic to websites comes from Pinterest. So, with over half of… View Post